{"id":7275,"date":"2021-03-22T09:12:25","date_gmt":"2021-03-22T08:12:25","guid":{"rendered":"https:\/\/www.mosaiking.com\/?p=7275"},"modified":"2021-03-22T09:12:25","modified_gmt":"2021-03-22T08:12:25","slug":"restauracio-i-comunicacio","status":"publish","type":"post","link":"https:\/\/mosaiking.com\/es\/restauracio-i-comunicacio\/","title":{"rendered":"Restauraci\u00f3 i comunicaci\u00f3"},"content":{"rendered":"\n
Us deixo el podcast de la meva secci\u00f3 d’ahir diumenge de R\u00e0dio 4, l’#anemdemarques<\/a>\u00a0on, amb el Goyo Prados, cada quinze dies parlem de marques i publicitat, en clau d’actualitat.\u00a0

? PODCAST<\/strong><\/a>

Vam parlar de que ja hav\u00edem entrat a la\u00a0primavera, moment de renaixement, d\u2019optimisme, d\u2019omplir-nos de llum i d\u2019energia. Tamb\u00e9 moment que les marques\u00a0engeguin de ple despr\u00e9s d\u2019un gris hivern mig confinat, per alguns, confinat del tot.

Per\u00f2 b\u00e0sicament vam parlar de la restauraci\u00f3, de com han viscut la crisi, posant dos exemples:

? El spot de\u00a0Damm<\/a>\u00a0amb estrat\u00e8gia de comunicaci\u00f3\u00a0i\u00a0missatge clau molt clars: suport a la restauraci\u00f3! Fer costat i transmetre un comprom\u00eds amb el sector.

? El spot del\u00a0Gremi de Restauraci\u00f3 de Barcelona<\/a>,\u00a0\u00a0il\u00b7lustrant l\u2019asf\u00edxia de tot un sector assetjat per les restriccions, on es mostra el que han hagut de patir.

Per acabar, vam comentar de comentat de com, des de la comunicaci\u00f3, es pot aportar valor al sector de la restauraci\u00f3, un dels sectors m\u00e9s castigats per la crisi.

Aqu\u00ed et deixo algunes pistes:<\/strong>

? Tingues la imatge ben clara del qu\u00e8 ofereixes –\u00a0Notorietat<\/strong>
? Disposa d’un web amb la teva oferta actualitzada dia a dia –\u00a0Visibilitat<\/strong>
?\u00a0 Ensenya el que fas i que sigui fidedigne: bones fotos –\u00a0Credibilitat\u00a0<\/strong>
? Prepara una llista de difusi\u00f3 amb els teus contactes m\u00e9s fidels –\u00a0Difusi\u00f3\u00a0<\/strong>
? Dona’t d’alta de sistemes de pagament instantanis –\u00a0Facilitat\u00a0<\/strong>

I, ara, els deures:<\/strong>

? Tens ben definit quin \u00e9s el teu servei principal?
? Tu, com aportes valor en moments dif\u00edcils?
? T\u2019has reinventat pel que fa a la imatge i a la comunicaci\u00f3?
? T\u2019has visibilitat d\u2019alguna manera diferent?


Si no tens clar com fer-ho, pots contactar amb mi i amb molt de gust t’ajudar\u00e9!\u00a0<\/strong><\/a><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
<\/td><\/tr><\/tbody><\/table><\/figure>\n","protected":false},"excerpt":{"rendered":"

Us deixo el podcast de la meva secci\u00f3 d’ahir diumenge de R\u00e0dio 4, l’#anemdemarques\u00a0on, amb el Goyo Prados, cada quinze dies parlem de marques i publicitat, en clau d’actualitat.\u00a0 ? PODCAST Vam parlar de que ja hav\u00edem entrat a la\u00a0primavera, moment de renaixement, d\u2019optimisme, d\u2019omplir-nos de llum i d\u2019energia. Tamb\u00e9 moment que les marques\u00a0engeguin de […]<\/p>\n","protected":false},"author":1,"featured_media":1587,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","_joinchat":[],"ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-7275","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-ca","entry","has-media"],"yoast_head":"\nRestauraci\u00f3 i comunicaci\u00f3 - Mosaiking<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mosaiking.com\/es\/restauracio-i-comunicacio\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Restauraci\u00f3 i comunicaci\u00f3 - Mosaiking\" \/>\n<meta property=\"og:description\" content=\"Us deixo el podcast de la meva secci\u00f3 d’ahir diumenge de R\u00e0dio 4, l’#anemdemarques\u00a0on, amb el Goyo Prados, cada quinze dies parlem de marques i publicitat, en clau d’actualitat.\u00a0 ? 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